The article I’m reviewing is right here.
Basically, this article is all about native advertising, which is defined by Google as:
A type of online advertising that matches the form and function of the platform on which it appears. For example, an article written by an advertiser to promote their product, but using the same form as an article written by the editorial staff.
It’s something that looks like an article but is actually product advertisement – kinda sneaky if you ask me.
The author of this article has gone about a very humorous way of shedding light to this issue in journalism today. By giving the audience an analogy of the medium soy latte, it makes her point easier to understand and grasp.
The tone throughout is funny but contains just the right amount of seriousness to it. This helps with the embedding of John Oliver’s video as he makes serious issues funny and easy to understand.
There were just the right amount of embeds and written content, it was spread out evenly so that the audience can take a break and watch something or look at a funny GIF of a man metaphorically standing in the pouring rain, when he realises that there wasn’t soy milk in his latte.
Since 2009, eighteen year old Natasha Williamson has faced many medical battles that are not seen from face value.
To look at the young girl, one would say that she seems like your everyday teenager, partying on weekends and getting up to no good. However, little does anybody know that she pays a very high price for the everyday activities that she takes part in. There has been a plethora of bad luck that she has faced which started only six years ago.
I’ve decided to not do the digital artefact anymore and am moving on to doing the research essay.
The artefact wasn’t going anywhere anymore and I wasn’t investing as much time as I should have been into it so the essay is the way to go for me. I’ve always found it easier and more enjoyable to write anyway.
I may share some excerpts of my essay on my blog just to get opinions from fellow peers to see how it is sounding so far and to see if they believe I am on the right track and if not, they can help me out so that I am.
I’ve planned out how I’m doing my essay, what I’m including, the examples, theorists, definitions and lots more that is going to hopefully take up 1500 words. Definitely not excited for the bibliography and referencing though.
Professional journalists are now not the only journalists that are gracing the screens of our phones, televisions and newspapers/magazines. Normal, everyday people that don’t have a degree in journalism are telling their own stories or their own versions of world events through social media platforms – one of these being Instagram.
Instagram is a platform for showing people the world you live in and how you live your life. For others, it is their job. Bloggers are becoming a very huge part of journalism with audiences of over 200 thousand followers viewing their content. The most interesting thing is, it started out as a hobby and they either don’t have a degree in journalism or they’re studying something else that is completely different to their work.
Margaret Zhang is a Commerce/Law student at the University of Sydney and due to starting her blog ‘Shine By Three’, Zhang is able to add being a writer, stylist and photographer to her resume. Through being able to upload previews of her content onto her Instagram, Zhang has found herself with a following count of 418 thousand (2/05/15). In this image to the left, Margaret posts her styling work for Elle, a popular Australian magazine.
Zhang has been able to travel the world and capture the fashion world through images and blog posts and engaging with her audience through Instagram even though journalism is not her credited field. In saying this, all work shows to be professional and Zhang proves to portray your own stories and work you don’t particularly need a degree to do so.
Zhang’s work is just one of the many examples of citizen journalism taking place on Instagram and I think it’s a great way to be able to express ones creative self to the world.
Follow Margaret on her many social media platforms:
I’m currently sitting in the library, trying to come up with a post that is going to describe my digital artefact in a good enough sense. I’ve finished the annotated bibliography and have come up with a range of sources that will help me with the statistics part of my assignment – just to see how many fake accounts there are in the world, and from what I’ve found there is a lot! In today’s tutorial, I said out loud what I was going to do and I think that helped me set my artefact in stone because I’ve been pretty unsure about it for the past few weeks and I’ve questioned myself multiple times about whether it is what I wanted to do or not.
I’ve decided I’m going to make a new account and post on that account images that aren’t even mine to show this supposedly lavish life I’m going to be living through the course of this assignment. The images will be taken from Tumblr as it’s easy to get lifestyle photos from there.
I’ve gotten 16 followers the past few days and I have only posted one thing, a photo displaying my ‘old’ account which is actually my original account and used the tags for likes app (that I used in my annotated bibliography) to see what would happen and I received 69 likes in 1 minute. After waiting a few hours, I got followers and comments on the photo from some brands.
3 of my followers are people that I actually know and one of them is following me on my other account as well, I’m going to wait for her to catch on to it. I also got followed by a clothing brand and decided to post their profile on my fake one to see what will happen. I wouldn’t do something like that on my actual account unless I worked for a company or was asked. If more clothing brands follow me, I’ll post their businesses on my profile too and see what happens.
P.S. I was sitting in the library when I first started this post but left it as a draft. I’m now laying comfortably on my bed.
This is a weird video of me talking about remix culture and how things are remixed on Instagram. It’s self explanatory I think and pretty short and sweet.
P.S I apologise for the crappy camera quality – iPhone filming ya know.